PinkWeb joins the Visma group

Visma has acquired Pink Web Applications B.V., supplier of Client Online, an innovative customer interaction platform for accounting firms and their clients. The acquisition is fully in line with the strategy set out by Visma, Europe’s biggest supplier of cloud software, to continue expanding its activities in the Netherlands, with a strong focus on the accounting sector.

ClientOnline is PinkWeb’s leading communication and collaboration platform, serving many satisfied customers. The platform facilitates efficient, automated, clearly structured information and communication processes, ideal for interaction between accounting firms, clients, and data retrieval parties such as the national tax authorities, the trade register, or banks. The Amersfoort-based company has been a market leader in the sector for more than fifteen years.

‘Visma has had strong ties with the accounting sector for over thirty years. The acquisition of PinkWeb marks a further expansion of its services for those firms. The solutions offered by PinkWeb are an excellent addition to our portfolio and will benefit current and new clients alike,’ says Richard Scheper, commercial director for the SME segment at Visma Software BV.

Jelmer Nieuwenweg, managing director and owner at PinkWeb: ‘This is a perfect opportunity for PinkWeb to keep growing. We are enthusiastic about continuing to serve all our clients with new developments and to increase our powerful capacity for innovation. Visma is a major international player on the software market. Here at PinkWeb, we see lots of advantages in joining the Visma group: a solid, future-proof working environment with new, international opportunities and even better services. In our opinion, our company culture is a perfect match for the people at Visma, which is good for our employees and our clients.’

PinkWeb will remain a separate entity within the Visma group, underlining the independent position that PinkWeb occupies in the software landscape of Visma’s clientele. PinkWeb and its 35 employees will be continuing their current activities from Amersfoort under the current management.

For more information, please contact:
Visma Software BV: Anita Loman, PR & communication manager, Tel: +31 (0)20 – 355 29 99, e-mail: anita.loman@visma.com
Pink Web Applications B.V.: Jelmer Nieuwenweg, Managing Director, Tel: +31 (0)6 -150 850 65, e-mail jelmer.nieuwenweg@pinkweb.nl

About Pink Web Applications B.V.
PinkWeb is the supplier of a customer interaction platform called Client Online. Its web-based client portal serves hundreds of accounting firms, ranging from SME customers to major multinationals, with over 350,000 end clients. The people at PinkWeb have the dynamic energy of a brand-new start-up, even though the company has been a market leader for more than fifteen years. They love building solutions, setting things in motion, and encouraging clients to see their own markets from fresh perspectives.

Product portfolio
Client Online facilitates communication between employees at accounting firms, their clients, and data retrieval parties. The focus is on efficiency, compliance and online client consultancy. PinkWeb helps professionals excel at their chosen profession, serving their clients even better and more pro-actively.